← All Field Notes

    Customer Leaks

    README

    By Brian J. Manning

    Field Notes — How to Add a New Article

    Each Field Note is a single Markdown file in this folder (src/content/field-notes/). To publish a new article, just create a new .md file here. No code changes needed.

    Steps

    1. Create a new file named with your article slug, e.g. stop-ignoring-past-customers.md.

      • The filename (without .md) becomes the URL: /field-notes/stop-ignoring-past-customers
      • Use lowercase letters, numbers, and hyphens only.
    2. Add frontmatter at the top between the --- lines:

      ---
      title: "Your Article Title"
      summary: "A one-sentence summary shown in the archive and on the homepage."
      category: "Customer Leaks"
      publishedDate: "2026-09-01"
      ---
      
      • category must be one of the approved topics (see below).
      • publishedDate — set a real date (YYYY-MM-DD) when you publish. Leave it empty ("") to keep the article as a draft/coming-soon placeholder.
    3. Write the article body in Markdown below the frontmatter.

      • Supports headings (##), bold, italic, lists, > blockquotes (pull quotes), [links](url), and images ![alt](url).
      • The article template renders at a comfortable reading width (~760px).

    Approved categories

    • Customer Leaks
    • Customer Experience
    • Follow-Up
    • Reviews and Referrals
    • Repeat Business
    • Smart Automation
    • Brains & Heart
    • Behind the Business

    Drafts vs. published

    • publishedDate: "" → shows as "coming soon," no date displayed, not claimed as published.
    • publishedDate: "2026-09-01" → shows the date and full article.

    The archive and homepage automatically pick up any .md file in this folder. Newest files (by publishedDate, then filename order) appear first.

    Brian J. Manning

    Author of The Local Business Survival Guide and creator of the Brains & Heart business philosophy. Brian helps local business owners find where customers slip away and build practical systems to fix them.

    More About Brian →

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